LocalPersonasTest client ads against real customer mindsets, before they go live.
The Simulation Lab is where agencies and freelancers stress-test client ad copy, offers, and scripts against AI personas modeled on each client's local market. One run takes 30 seconds, costs nothing in ad spend, and ends with a score your client can read.
3 free simulations per month. No credit card required.
Client ad copy
“Spring savings! 20% off all roof inspections this month. Call now to schedule.”
“Discount-led messaging makes me suspicious. I just want to know if you're licensed and how long you've been in my area. The 20% off doesn't move me.”
How the Simulation Lab Works
Four steps. Under five minutes. Zero ad spend.
Add your client
Enter the client’s business type and city. LocalPersonas builds a persona panel that matches that client’s real local audience, not a generic template.
Paste any ad copy
Drop in a headline, body copy, email subject line, SMS, or script. On paid plans, upload the ad image too.
Run the simulation
Each persona reviews the ad independently and responds with an honest reaction, objections, and a 0–100 likelihood-to-act score.
Refine and present
Use the Creative Strategist’s recommendations to fix weak copy, retest, and bring the client the version their market scored highest.
Who You're Testing Against
Personas built around each client’s market
LocalPersonas doesn’t use a fixed cast. Each client gets its own panel of up to 12 personas, drawn from that client’s business type and city. Below are archetypes from a home-services client’s panel.
Working Mom
Suburban household, 35–45
"Does this actually save me time, or is it just another sales pitch?"
Young Professional
Urban renter, 25–32
"I'd need to see real reviews before I trust this."
Empty Nester
Long-time homeowner, 55–65
"Local matters to me. Are you actually in my neighborhood?"
Skeptical Buyer
Burned by past contractor
"What stops you from disappearing after I sign?"
Bargain Hunter
Compares every option
"What's your price compared to the next two quotes I'm getting?"
Premium Buyer
Will pay for proven quality
"Show me the warranty, the certifications, and three referrals."
AI audience simulation, explained
What is AI audience simulation?
AI audience simulation tests a marketing message on AI-generated customers instead of real people. LocalPersonas builds each panel from US Census data for the client’s neighborhood, and every persona returns a 0–100 score, its objections, and the reason. Think of it as a focus group that runs in 30 seconds, for every client and every draft.
| Question | AI simulation | Focus group | Live A/B test |
|---|---|---|---|
| Cost per test | Included in your plan | Thousands per session, plus recruiting | Real media spend on every variant |
| Time to results | About 30 seconds | Weeks to recruit and run | 1–2 weeks of live traffic |
| Tells you why | Verbatim reasons and objections per persona | Yes, from a handful of people in one room | No, clicks and conversions only |
| Matches the client’s local market | Panel built from the client’s neighborhood Census data | Whoever lives near the facility | Yes, once you pay to reach them |
| Best used for | Cutting weak drafts before anyone spends | Deep research before a major launch | Confirming the winner after launch |
Use them together: simulate first to cut five drafts down to two, then A/B test the finalists with real budget.
FAQ
Common questions
- What is an AI persona simulation?
- An AI persona simulation shows an ad to a panel of AI-generated customers and records how each one reacts. In LocalPersonas, every panel is built from US Census data for the client’s neighborhood, and each persona returns a 0–100 likelihood-to-act score, its objections, and the reason in plain language.
- What types of ads can I simulate?
- Any text-based ad copy: Facebook and Instagram ads, Google search ads, email subject lines and body, SMS, flyers, direct mail, door hangers, and scripts. On paid plans you can upload creative images too.
- Can I run simulations for multiple clients?
- Yes. Add each client as its own profile and it gets a persona panel built from that client’s business type and city. Starter covers 3 clients, Growth covers 10, and the Agency plan is unlimited.
- How many personas react to each ad?
- Free accounts get 3 personas per simulation. Paid plans run the full panel of 12, so you see how every customer type in the client’s market responds.
- How many simulations can I run?
- Free accounts include 3 simulations per month. The Starter plan ($99/mo) and Growth plan ($249/mo) include unlimited simulations.
- Can I share the results with my client?
- Yes. Every simulation is saved to your dashboard, and paid plans export a PDF report with the scores and persona feedback that you can send straight to the client.
No pitch. Just a test.
Catch the weak ad before it costs you
3 free simulations per month. No credit card required.